This will be the first year that we have a Democrat in the White House in the modern blogging age, and with that I do have a rather dire prediction. As the year progresses and we start seeing exactly how soon to be President Obama governs, some of the groups and organizations we all cherished for their work these past several years will quickly turn into something we can’t understand, maybe even bordering on entering the wingnut-o-sphere.
I predict this will start when/if Obama decides to increase the number of troops in Afghanistan. People quickly forget the key points of campaigns, and bloggers are no exception. We will hear a big out cry from some bloggers screaming that Obama is breaking campaign promises on Afghanistan, when in fact he will be doing exactly what he said.
As these groups transcend the depths, teetering on being progressive or just noise makers, make no mistake that they have some underlying drives to do so. One of the biggest is greed. We haven’t had a Democrat in the White House since blogging became an actual business and the sudden explosion of PACs. Don’t be confused on the greed though, a lot of it won’t be tied to money. Instead what we will see is a lot of greed tied to recognition and traffic. If you follow the blogosphere as closely as I do you can see this already evident, and a lot of blogs, which have transformed into a sole source of income, already fight for the almighty click. Clicks do lead to money also in the world of online advertising.