Intoxination

Beckpocalypse

It’s no secret that Glenn Beck’s show on FOX News has been in a rapid decline in terms of content, viewers and sponsors. Now it looks like the end to Beck’s television show could be in sight: 

But a funny thing happened on the way from the revolution. Since last August, when he summoned more than 100,000 followers to the Washington mall for the “Restoring Honor” rally, Mr. Beck has lost over a third of his audience on Fox — a greater percentage drop than other hosts at Fox. True, he fell from the great heights of the health care debate in January 2010, but there has been worrisome erosion — more than one million viewers — especially in the younger demographic.

He still has numbers that just about any cable news host would envy and, with about two million viewers a night, outdraws all his competition combined. But the erosion is significant enough that Fox News officials are willing to say — anonymously, of course; they don’t want to be identified as criticizing the talent — that they are looking at the end of his contract in December and contemplating life without Mr. Beck.

The problem is that crazy still sells, so Bec could end up holding on. That is unless FOX can find someone even crazier to fill the spot. God help us all if that happens.

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